Large D2C brands have realised the importance of backing their loyalty program with a co-branded credit card, and we are seeing a wave of co-branded credit cards launched in India. This blog post explores why every D2C brand must consider embracing a loyalty program empowered by their co-branded credit card.
Card issuing companies have grown multi-fold in the past few years, and firms such as…
Now that you have decided to launch a co-branded credit card, the next critical step is to partner with a bank. Not just any bank but with a suitable bank to get optimal results for your credit card program.
Nimal is an integral part of the business development team at Hyperface. He has been…
Powered by an innovation & digital-first landscape, the credit cards space in India is set…
As per the data released by the Reserve Bank of India (RBI), credit card users’…