Large D2C brands have realised the importance of backing their loyalty program with a co-branded credit card, and we are seeing a wave of co-branded credit cards launched in India. This blog post explores why every D2C brand must consider embracing a loyalty program empowered by their co-branded credit card.
Card issuing companies have grown multi-fold in the past few years, and firms such as…
Bhanu Kumar has been working in Hyperface for the last one and a half years…
Powered by an innovation & digital-first landscape, the credit cards space in India is set…
In the last quarter of the calendar year 2022, or in the months of October,…
While the RBI stated the objective of linking the RuPay credit cards with UPI, the recent NPCI’s operating circular of Dec 7, 2022 spells out important details for RuPay Credit Cards linked to UPI.